UMass Boston

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Personal Branding for a Competitive Edge

Course Overview

Date / Time Location Credits Minimium Tuition*
9/8/26 - 12/11/26
MoWe 9:30a.m. – 10:45a.m.		 Wheatley-Peters W04-0122 3 $2138 (guest students)
Date
9/8/26 - 12/11/26
Time
MoWe 9:30a.m. – 10:45a.m.
Location
Wheatley-Peters W04-0122
Credits
3
Min. Tuition*
$2138 (guest students)

Description

Increasingly, to achieve professional goals, individuals must develop a definitive, strong, and visible personal brand. Whether you¿re striving to be an employee or a start-up employer, this course teaches you tips and strategies that help define, develop and market a personal brand that can help you reach your professional goals. This course also helps you understand how your personal brand can be leveraged to help you enter and navigate the competitive business landscape. Discussions and presentations drive this highly interactive course. The course challenges your assumption regarding marketing while encouraging critical thinking and planning.

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Course Details

Session

Regular Academic Session

Class Dates

9/8/2026 - 12/11/2026

Location

Wheatley-Peters W04-0122

Enrolled / Capacity

20 / 20

Status

Waitlist

Instructor

To be Announced

Tuition*

* The tuition estimate is based on minimum, single-course cost to a new student who is a Massachusetts resident and not enrolled in a multi-course program. State residency, online/in person modality, and matriculation to a degree program may affect cost.

Tuition Details