UMass Boston

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Social Media & Strategic Communication

Course Overview

Date / Time Location Credits Minimium Tuition*
9/2/25 - 12/12/25
TuTh 11a.m. – 12:15p.m.		 McCormack M02-0420 3 $2065 (guest students)
Date
9/2/25 - 12/12/25
Time
TuTh 11a.m. – 12:15p.m.
Location
McCormack M02-0420
Credits
3
Min. Tuition*
$2065 (guest students)

Description

Social Media and Strategic Communication is a course dedicated to exploring the new emerging technologies and mediums influencing business, marketing, public relations, and advertising practices and research. This course acquaints you with practical knowledge and analytical skills necessary to create, evaluate, and execute social media campaigns. This course also provides lectures, iconic and current case studies using social media, team and individual assignments, and engaged activities that will help you in developing a strong social media skill set to take a future job and/or internship interviews in your respective field of study.

Prerequisites

COMM 270

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Course Details

Session

Regular Academic Session

Class Dates

9/2/2025 - 12/12/2025

Location

McCormack M02-0420

Enrolled / Capacity

15 / 30

Status

Open

Instructor

Sun-Young Park

Tuition*

$2065 (guest students)

* The tuition estimate is based on minimum, single-course cost to a new student who is a Massachusetts resident and not enrolled in a multi-course program. State residency, online/in person modality, and matriculation to a degree program may affect cost.

Tuition Details