UMass Boston

University Hall viewed from front at night with students visible through floor-to-ceiling windows.
Introduction to Strategic Communication

Course Overview

Date / Time Location Credits Minimium Tuition*
1/26/26 - 5/13/26
TuTh 11a.m. – 12:15p.m.		 University Hall Y04-4190 3 $2065 (guest students)
Date
1/26/26 - 5/13/26
Time
TuTh 11a.m. – 12:15p.m.
Location
University Hall Y04-4190
Credits
3
Min. Tuition*
$2065 (guest students)

Description

This course presents an introduction to strategic communication. It focuses on the strategic communication industry (including advertising and public relations), ethics and regulation of the strategic communication industry, and the role of new media technologies in strategic communication.

This course is closed for registration.

Return to Course List

Course Details

Session

Regular Academic Session

Class Dates

1/26/2026 - 5/13/2026

Location

University Hall Y04-4190

Enrolled / Capacity

30 / 30

Status

Closed

Instructor

Liang Ma

Tuition*

* For course tuition and fees, please visit the Bursar's website.